FiinGroup - Innovation to Lead

In 2008, FiinGroup's journey began with a steadfast belief in its mission of "Enlighten the Market", providing solutions for financial information and data analysis to businesses, reducing information asymmetry, and helping them achieve sustainable success.

In 2008, FiinGroup's journey began with a steadfast belief in its mission of "Enlighten the Market", providing solutions for financial information and data analysis to businesses, reducing information asymmetry, and helping them achieve sustainable success. 

After 17 years, that belief remains unchanged. As the country itself transitions and strides forward into the digital era, FiinGroup is also ready to innovate, asserting its leadership position with a new visual identity: Stability, Dynamic, and Forward-Looking. 

• The Stylized “i” – A Symbol of "Forward-Looking" 

One of the most notable features of our new identity is the stylized "i" with an upward diagonal line. Designed to represent breakthrough and continuous improvement, this visual element is not only a graphic feature but also a powerful symbol of innovation and FiinGroup's relentless spirit of growth. We remain committed to our mission of "Enlighten the Market", continuously striving to lead and drive positive change in the financial industry. 

• FiinGroup’s "Stability" – Ensuring Sustainable Trust 

With its upright, firm, and resolute font, FiinGroup reflects stability and resilience in the face of market fluctuations. We prioritize "Transparency" and "Integrity" in every product, service, and action we take. These core values have been our foundation as we have partnered with financial institutions and businesses throughout our journey. 

• New Colors – Professionalism and Creativity 

Using blue as the primary color with two varying shades, FiinGroup not only asserts its "Professionalism" and "Trustworthiness", but also reflects its "Dynamic" and "Creative" approach to research and the application of advanced technologies, enabling us to stay ahead of trends and consistently create innovative solutions. 

FiinGroup is committed to continuous improvement, innovation, and upgrading to maintain its leading position as a trusted partner, alongside financial institutions, investors, banks, businesses, universities, and others on the path to sustainable development. For a prosperous Vietnam! 

#FiinGroup #BrandRefresh #EnlightenTheMarket #LeadTheWayToSuccess 

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